By default your promotion will start at 12:01 am EST on the start date, and end at 12:01 am EST on the end date (ex. If you choose 5/8/16 as your end date, your promotion will stop running at 12:01 am on 5/8/16).
You are able to specify the days and times your ad runs by using our day parting feature.
Simply expand the day parting feature by clicking the text (shown above), then click and drag your mouse over the times and days you would like your ad to run. You can click again to remove a day or time. Times are based on the ad viewer’s timezone.
Please note that choosing a specific time or day will reduce the total number of impressions available to you.